About Sedona, Arizona

Sedona. Her environment is naturally inspirational. Visitors and artisans travel thousands of miles, crossing oceans and deserts to experience the breathtaking beauty of her resplendent red rocks.

Whether the sun is rising or setting upon Sedona’s red sandstone mountains, there is a luminous glow that forces, almost energetically, passersby to stop in their tracks, pull off to the sides of the roads and attempt to capture the awe-inspiring magnificence of her allure. However, it is not only the physical beauty of Sedona that draws people to this small yet vibrant oasis in the desert. Sedona is said to possess magical and healing properties. Her vortexes can be traversed, psychics and seers abound to share their gifts with locals and visitors alike, there are sound, light and vibrational therapies available and a myriad of day spas and meditation centers open their doors for healing, as well.

Sedona is as rich in her majesty and mystery as she is in her history.

The first documented human presence dates to between 13,500 BC and 9,000 BC; however, the existence of these Paleo-Indian peoples would remain undiscovered until the mid-1990s. In the area that is the Honanki Heritage site, spearheads—named Clovis Points created by a prehistoric culture called the Clovis People—were unearthed. Archeologists date these tools to have been used for hunting big game such as mammoth, saber-tooth tigers, and giant sloths before these big game animals disappeared around 9,000 BC. From then on, and in addition to the Honanki site, the evolution of these archaic peoples continues to show up in areas like Montezuma’s Castle, Tuzigoot and Palatki, where pueblos, cliff dwellings, and rock art/wall paintings exist to this day.

Following our earliest humans, settlers and ranchers would come. The first post office would be established in 1902. Hollywood would bring its lights and cameras and create action for the silver screen. Pioneers of the arts like Max Ernst and Dorthea Tanning made their home here in the 40s, and Sedona, as an artist’s refuge, was born.

Whatever draws you to Sedona—be it her physical, mystical, spiritual, or geological beauty—let Essential Sedona be your guide.

Essential Sedona shares with its readers all the best that Sedona has to offer. Our publication reflects the community that is Sedona and the surrounding Verde Valley. From the banks of Oak Creek Canyon, between the red rocks of Sedona, through Old Town Cottonwood and up into the historic mountainside town of Jerome, we present to you the people, the businesses, the non-profit organizations, and community hotspots.

We invite you to sit back, relax, and enjoy a glass of Arizona wine while flipping through our pages. We suggest you then venture out to explore the real Sedona, be it by jeep, helicopter, hot-air balloon, bicycle, or on foot. And when you wave farewell to this extraordinary place, take us home with you because Essential Sedona is, “More than a magazine, it’s a souvenir.”

Sedona, Arizona


Sedona. Her environment is naturally inspirational. Visitors and artisans travel thousands of miles, crossing oceans and deserts to experience the breathtaking beauty of her resplendent red rocks. Whether the sun is rising or setting upon Sedona’s red sandstone mountains, there is a luminous glow that forces, almost energetically, passersby to stop in their tracks, pull off to the sides of the roads and attempt to capture the awe-inspiring magnificence of her allure.

However, it is not only the physical beauty of Sedona that draws people to this small yet vibrant oasis in the desert. Sedona is said to possess magical and healing properties. Her vortexes can be traversed, psychics and seers abound to share their gifts with locals and visitors alike, there are sound, light and vibrational therapies available and a myriad of day spas and meditation centers open their doors for healing, as well.

Sedona is as rich in her majesty and mystery as she is in her history...

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Past Essential Sedona Issues

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